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Titel: The 50 Best (and Worst) Business Deals of ...
Verlag: Career Press
Zustand: very good
Gently used. Expect delivery in 2-3 weeks. Buchnummer des Verkäufers 9781564144775-3
Inhaltsangabe: The 50 Best (and Worst) Business Deals of All Time analyzes how and why these deals became bargains or busts (or both). From the purchase of Manhattan in 1624, to the merger of AOL and Time Warner in 2000, author Michael Craig presents examples illustrating how the outcome of mega-deals can depend on clear thinking and the adherence to simple guidelines.
Here's just a sample of what you'll learn:
- The U.S. government tried to buy the city of New Orleans from France and ended up with the entire 800,000-square-mile Louisiana Territory.
- Ray Kroc entered into a ruinous franchise agreement to give birth to McDonald's and how a brilliant real-estate deal saved the business.
- Warren Buffett bet $1 billion on the strength of Coke's brand name and made $10 billion.
- Michael Robertson paid $1,000 for the Internet domain name MP3.com and turned it into a nine-figure fortune.
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