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Inhaltsangabe: Winner, Speech Communication Association Award for Distinguished Scholarship
This is a book that, almost singlehandedly, freed scholars from the narrow constraints of a single critical paradigm and created a new era in the study of public discourse. Its original publication in 1965 created a spirited controversy. Here Edwin Black examines the assumptions and principles underlying neo-Aristotelian theory and suggests an alternative approach to criticism, centering around the concept of the "rhetorical transaction." This new edition, containing Black's new introduction, will enable students and scholars to secure a copy of one of the most influential books ever written in the field.
Über den Autor:
Edwin Black was professor of communication arts at the University of Wisconsin-Madison, and the co-author, with Harry P. Kerr, of American Issues (1961). He was the co-editor, with Lloyd F. Bitzer, of The Prospect of Rhetoric (1971).
Buchbeschreibung University of Wisconsin Press, 1978. Buchzustand: Good. N/A. Former Library book. Shows some signs of wear, and may have some markings on the inside. Buchnummer des Verkäufers GRP58165826
Buchbeschreibung Buchzustand: Good. Book Condition: Good. Buchnummer des Verkäufers 97802990755074.0
Buchbeschreibung University of Wisconsin Press, 1978. Hardcover. Buchzustand: Used: Good. We ship International with Tracking Number! May not contain Access Codes or Supplements. Buy with confidence, excellent customer service! j. Buchnummer des Verkäufers 0299075508D