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The Ultimate Book of Business Gurus: 100 Thinkers Who Have Really Made a Difference (Ultimate Business Series)

Crainer, Stuart

Verlag: AMACOM, 1998
ISBN 10: 0814404480 / ISBN 13: 9780814404485
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Titel: The Ultimate Book of Business Gurus: 100 ...

Verlag: AMACOM

Erscheinungsdatum: 1998

Einband: Hardcover

Zustand: New


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Inhaltsangabe: A seemingly endless parade of consultants, academics, and journalists continues to pontificate about management, leadership, and the dream of the perfect organization. But only a tiny fraction have really changed the way business works. These are the few who have actually made a difference. These are "the Gurus".

Unfortunately, few businesspeople have the time to read even half of what these creative thinkers have written -- let alone apply it to their own company. This book assembles a concise, accessible summary of each guru's major ideas together with an assessment of their impact and lasting value for today's business.

Inhaltsangabe: The Ultimate Book of Business Gurus is a completely original A-to-Z guide filled with 50 succinct biographies and 60 mini-profiles of the most fascinating and influential business thinkers - from historical figures like Sun-Tzu to contemporary gurus like Peter Senge - along with clear summaries of their intriguing theories. But this book is NOT just a breathy recitation of big egos and grand ideas. You'll also find smart, balanced assessments of how those ideas stand up today, complete with affirmative and dissenting opinions, quotations from articles and interviews, and a bibliography of the gurus' published books.

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