#TwitterBook: How to Reallly Use Twitter. Dieser Artikel ist nicht verfügbar.#TwitterBook: How to Reallly Use Twitter

In summer 2013, the New Yorker wrote an article about a small town in Appalachia. The article mentioned how high school kids, moms, teachers, bloggers, cops, and lawyers used Twitter. I realized people in Appalachia used social media better than we did here in Silicon Valley.

I began talking with friends in Silicon Valley: founders, investors, engineers, directors, marketers, and so on. I kept hearing the same thing: “I don’t get Twitter.”

- The head of a social media company with several million dollars in venture capital funding confided he didn’t get Twitter.- A marketing expert had sent several thousands tweets to 40,000 followers over four years said to me, “I use it because everyone else uses it, but I don’t get it.”- Many clients said to me, “But it’s just random stuff. Why should I read what somebody’s dog had for lunch? I don’t get it.”

So I wrote this book. You'll find out what Twitter really is, how to use it, and who actually uses it. You'll learn in simple English:

• Set Up Twitter: Set up your account, make changes, some hidden stuff
• Followers: Who to follow, get followers, get rid of fake followers
• How to Tweet: How to use #hashtags, @mentions, add photos, add video
• Who Uses Twitter?: Stuff the other books won’t tell you :-)
• Search and Twitter: Twitter search, research, and #SEO
• Twitter Ads: How to use it
• Twitter after Dark: Sex, Drugs, and Loud Music
• Twitter in a Disaster: When the lights go out, can you tweet?

Andreas Ramos was the Manager of Global SEO at Cisco. He is the author of ten books on SEO. He has worked at SGI, SUN, and Acxiom in Silicon Valley. He co-founded two digital marketing agencies. Andreas is on the advisory board of eight startups. Andreas has consulted on SEO for Stanford University and manages PPC for MIT. He earned his post-graduate degree at the Universität Heidelberg and speaks four languages fluently.