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Me 2.0, Revised and Updated: 4 Steps to Building Your Future

Dan Schawbel

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ISBN 10: 148297262X / ISBN 13: 9781482972627
Verlag: Blackstone Audio, 2014
Gebraucht Zustand very good
Verkäufer Nearfine Books (Brooklyn, NY, USA) Anzahl: 1

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[MP3-CD audiobook format in Vinyl case. *NOTE: The MP3-CD format requires a compatible audio CD player.]

[Includes bonus PDF with figures and checklists]
[Read by Mike Chamberlain]

Me 2.0 (Revised and Updated) shows job seekers and established professionals alike how to leverage the power of online media for personal empowerment and career success. -- There is no job security anymore, which means that the way we manage our careers has forever changed. Now everyone in the world is your competition, and the single greatest differentiator you have is your personal brand. With social media tools, blogs, and mobile applications, there are endless opportunities to become known and connect with other people. -- In Me 2.0 personal branding expert Dan Schawbel gives you all the tools you need for building a powerful personal brand that will give you a competitive advantage in the marketplace, including:

*a four-step process for discovering, creating, communicating, and maintaining your personal brand;
*how to use all the latest social media tools, including video, blogs, and social networks for job search and career development;
*the secrets to networking effectively -- both online and offline;
*proven branding advice from industry experts and insiders.

Whether youre looking for your first big job, want to climb the corporate ladder, or are eager to jump-start your own business venture, Me 2.0 will help you achieve lasting success!

Whats new in the revised edition of Me 2.0:

*New case studies from people of all generations on how theyve used social media to become well-known brands
*A new chapter on how to use the top social networks, including Facebook, LinkedIn, and Twitter, for job searching, with real success stories
*New insight on how to turn your passion into a business through the personal branding process
*New tools you can use to network professionally and grow your presence, including Google Buzz, mobile branding, and location-based social networking
*New research, examples, and more resources that will support your online brand campaign

Über den Autor: Dan Schawbel, recognized as a ''personal branding guru'' by the  New York Times, is the managing partner of Millennial Branding, a Gen Y research and consulting firm. He is the author of the number one international bestseller  Me 2.0: 4 Steps to Building Your Future, now in thirteen languages. Schawbel is a columnist for both  Time and  Forbes and has been featured in over one thousand media outlets, including  Wire , PBS's Nightly Business Report, and Elle. He has spoken at Google, NBC Universal, McGraw-Hill, Harvard Business School, MIT, Time Warner, IBM, and Citigroup. He was selected for the''30 under 30'' lists of both Forbes and Inc. and cited by Businessweek as someone entrepreneurs should follow on Twitter.

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Bibliografische Details

Titel: Me 2.0, Revised and Updated: 4 Steps to ...

Verlag: Blackstone Audio

Erscheinungsdatum: 2014

Zustand: very good


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