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How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services - Softcover
Reseña del editor
Laurence Canter and Martha Siegel are the two Phoenix-based lawyers who recently caused a furore by advertizing their legal services on the Internet, a breach of "Netiquette" that drew some 30,000 "flames" - E-mailed insults - from irate Internet members. Numerous stories abut them, their ads, and the reaction to the ads have appeared in the US daily newspapers. Their actions brought up serious questions about the future of Internet and how it should be used, placing Canter and Siegel at the very centre of the storm over commercialization of the Internet. In this controversial book, Canter and Siegel explain in non-technical terms, what the Internet is and how it works. More importantly, they explain how to use the Internet as the ultimate marketing and sales tool for almost any product or service and how, by making it possible to reach 30 million people with the touch of a button, the Internet puts businesses on an equal footing with the largest corporations.
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- VerlagHarperCollins
- Erscheinungsdatum1995
- ISBN 10 0006386784
- ISBN 13 9780006386780
- EinbandTapa blanda
- Anzahl der Seiten240
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How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 7719-9780006386780
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How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services
Verlag:
HarperCollins Publishers, United Kingdom, London, 1995
ISBN 10: 0006386784
ISBN 13: 9780006386780
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Laurence Canter and Martha Siegel are the two Phoenix-based lawyers who recently caused a furore by advertizing their legal services on the Internet, a breach of "Netiquette" that drew some 30,000 "flames" - E-mailed insults - from irate Internet members. Numerous stories abut them, their ads, and the reaction to the ads have appeared in the US daily newspapers. Their actions brought up serious questions about the future of Internet and how it should be used, placing Canter and Siegel at the very centre of the storm over commercialization of the Internet. In this controversial book, Canter and Siegel explain in non-technical terms, what the Internet is and how it works. More importantly, they explain how to use the Internet as the ultimate marketing and sales tool for almost any product or service and how, by making it possible to reach 30 million people with the touch of a button, the Internet puts businesses on an equal footing with the largest corporations. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR006263088
Anzahl: 2 verfügbar
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How to Make a Fortune on the Information Superhighway: Everyone's Guerrilla Guide to Marketing on the Internet and Other On-Line Services
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 4 von 5 Sternen
Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780006386780
Anzahl: 1 verfügbar