Influence: Essential New Smart Thinking for readers of The Coming Wave and The Hype Machine - Softcover

Hempson-Jones, Justin

9780008382193: Influence: Essential New Smart Thinking for readers of The Coming Wave and The Hype Machine

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ISBN 10: 0008382190 ISBN 13: 9780008382193

Verlag: William Collins, 2025

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Essential New Smart Thinking for readers of The Coming Wave and The Hype Machine

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�ber die Autorin bzw. den Autor

Justin Hempson-Jones is a behavioural scientist specialising in the theory and practice of social influence and behaviour change for defence and security. He formerly worked for New Scotland Yard, the UK Defence Science and Technology Laboratories, and the Foreign, Commonwealth and Development Office (FCDO). He now leads the behavioural science research and innovation company, Social Machines.

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Verlag: William Collins
Erscheinungsdatum: 2025
Sprache: Englisch
ISBN 10: 0008382190
ISBN 13: 9780008382193
Einband: Taschenbuch
Anzahl der Seiten: 304
Kontakt zum Hersteller: HarperCollins Publishers, Product Safety Manager
enquiries@harpercollins.ie

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9780008382162: Influence: Essential New Smart Thinking for readers of The Coming Wave and The Hype Machine

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ISBN 10: 0008382166 ISBN 13: 9780008382162
Verlag: William Collins, 2024
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Influence

Hempson-Jones, Justin

ISBN 10: 0008382190 ISBN 13: 9780008382193

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Influence

Justin Hempson-Jones

Verlag: HarperCollins Publishers, GB, 2025

ISBN 10: 0008382190 ISBN 13: 9780008382193

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Paperback. Zustand: New. One of the government's former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. Influence makes you think what you think and do as you do. You use it to change the thoughts and behaviours of others - just as others use it change yours. We have been perfecting our influence for millions of years, but in the last 20 years digital technologies have revolutionised how influence works. We are now connected to old school friends and niche interest groups - but unwittingly also to organised criminals, terrorists and hostile states who infiltrate our societies. The course of history is being shaped: elections have been hijacked, lies spread about pandemics and the rapidly heating climate, and information has become as important as bullets and bombs to winning wars. More than ever, influence has become the crucial currency for commercial and political gain: If you don't understand it, you will likely become its victim. Written by a former government behavioural scientist working at the cutting edge of this field, Influence is a groundbreaking guide to the chaotic and murky world we live in. Through examining five key factors we are taken on a tour from the past to our real-world present, to build a picture of the major role influence plays in everyday life. Influence provides a simple personal plan illustrating how you can use influence to achieve your goals - whether gaining that promotion, getting your friends to a music festival, or your children to eat their greens. But by understanding the nature of influence, you will also see how it is changing in the information age, enabling dangerous adversaries to gain power, leaving our societies in peril. Most importantly, by using the tools of influence you will be empowered to play your part in protecting us - it will be down to you and everyone you know. Influence is a fascinating guide to how you can help by understanding it, using it and resisting it. Bestandsnummer des Verk�ufers LU-9780008382193

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Influence

Hempson-Jones, Justin

ISBN 10: 0008382190 ISBN 13: 9780008382193

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Influence (Paperback)

Justin Hempson-Jones

Verlag: HarperCollins Publishers, London, 2025

ISBN 10: 0008382190 ISBN 13: 9780008382193

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Paperback. Zustand: new. Paperback. One of the governments former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. Influence makes you think what you think and do as you do. You use it to change the thoughts and behaviours of others just as others use it change yours.We have been perfecting our influence for millions of years, but in the last 20 years digital technologies have revolutionised how influence works. We are now connected to old school friends and niche interest groups but unwittingly also to organised criminals, terrorists and hostile states who infiltrate our societies. The course of history is being shaped: elections have been hijacked, lies spread about pandemics and the rapidly heating climate, and information has become as important as bullets and bombs to winning wars. More than ever, influence has become the crucial currency for commercial and political gain: If you dont understand it, you will likely become its victim.Written by a former government behavioural scientist working at the cutting edge of this field, Influence is a groundbreaking guide to the chaotic and murky world we live in. Through examining five key factors we are taken on a tour from the past to our real-world present, to build a picture of the major role influence plays in everyday life.Influence provides a simple personal plan illustrating how you can use influence to achieve your goals whether gaining that promotion, getting your friends to a music festival, or your children to eat their greens. But by understanding the nature of influence, you will also see how it is changing in the information age, enabling dangerous adversaries to gain power, leaving our societies in peril. Most importantly, by using the tools of influence you will be empowered to play your part in protecting us it will be down to you and everyone you know.Influence is a fascinating guide to how you can help by understanding it, using it and resisting it. One of the governments former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verk�ufers 9780008382193

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