Data Mining With Neural Networks: Solving Business Problems from Application Development to Decision Support - Softcover

Bigus, Joseph P.

 
9780070057791: Data Mining With Neural Networks: Solving Business Problems from Application Development to Decision Support

Inhaltsangabe

A practical explanation of how to use neural network technology to mine and process data for business applications such as rankings customers and suppliers, defining target markets, building price estimators, and tracking the success of mailing and marketing campaigns. Based on the IBM Neural Network Utility, which Bigus helped develop. For business executives and information professionals. Annotation c. by Book News, Inc., Portland, Or.

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