Strategic Management: A Focus on Progress

Certo, Samuel C.; Peter, J. Paul; Crummer, Roy E.

ISBN 10: 0071006818 ISBN 13: 9780071006811

Verlag: McGraw-Hill Education (ISE Editions), 1990

Über diesen Titel

Reseña del editor:

Written for Strategic Management or Business Policy courses at either undergraduate or graduate level, this softcover text provides students with an integrative learning experience that helps them develop state-of-the-art strategic management knowledge and skills. It is the text part (minus the cases) of the hardcover Certo/Peter and includes broad coverage of all major strategic management topics such as international issues, social responsibility, and operations. Each chapter includes footnotes throughout, which help students immediately identify citations.

Über diese Auflage

• Verlag: McGraw-Hill Education (ISE Editions)
• Erscheinungsdatum: 1990
• ISBN 10: 0071006818
• ISBN 13: 9780071006811
• Einband: Rústica
• Anzahl der Seiten: 380