Product Design and Development: International edition (Economia e discipline aziendali) - Softcover

Ulrich, Karl; Eppinger, Steven D.

Softcover

ISBN 10: 0071086951 ISBN 13: 9780071086950

Verlag: McGraw-Hill Higher Education, 2011

Inhaltsangabe

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.

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Über die Autorinnen und Autoren

Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.

Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.

Details zur Ausgabe

• Verlag: McGraw-Hill Higher Education
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 0071086951
• ISBN 13: 9780071086950
• Einband: Taschenbuch
• Auflage: 5
• Anzahl der Seiten: 384
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar