Book by Adolph Gerald
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Prior to the economic downturn of 2008–2009, thenumber of mergers and acquisitions reached anhistoric high. Whatever happens next, one thing isclear: mergers, acquisitions, and growth will bemore important than ever. Those who preparetheir organizations for a multifaceted growthstrategy―integrating acquisitions, organic growth,and alliances―will be the ones most likely tosurvive the difficult years and seize the opportunitiesin tomorrow’s restructured industries. Ifyou’re a corporate leader―of a company large orsmall―there’s a merge ahead in your future.
With Merge Ahead, corporate leaders and M&Aprofessionals across the deal-making spectrumwill have at their fingertips an insightful, accessibleguide to the forces driving today’s deal environmentand the most effective strategic andtactical responses for managing them.
Merge Ahead provides key advice on managing thefive major M&A trends that are shaping the corporatelandscape:
Merge Ahead contains the most up-to-date informationavailable on recent mergers and trends inthe world of M&A. It conveys critical information inconcise and fast-paced language, providing busyexecutives a hands-on resource that won’t bogthem down.
All signs point to M&A as one of the most usefulvehicles of growth now and in the future. LetMerge Ahead be your guide through the sometimesrocky but ultimately fruitful and excitingnew landscape of mergers and acquisitions.
MERGE AHEAD...or fall behind
“This timely book makes the case for the important role that M&Aplays in fostering profitable growth in these turbulent times.”
—ENRIQUE R. ARZAC, professor of finance and economics,Columbia Business School
“Merge Ahead provides a compelling and lucid case for ‘merganic growth’—integrated make, buy, and borrow capabilities—essential to companies thataspire to sustained, profitable growth in today’s ultra-challenging world.”
—M. CARL JOHNSON, III, senior vice president andchief strategy officer, Campbell’s Soup Company
“The road ahead has never been less well marked, making success allthe more rewarding for those who navigate well. Merge Ahead will keepyou pointed in the right direction.”
—LEE KAPLAN, SVP and chief administrative officer,Enterprise Rent-a-Car Company
“In a very accessible way, Justin and Gerald provide practical and thoughtfulways to advance the art and science of mergers and acquisitions.”
—CHARLES SIMMONS, vice president, corporate development,Bristol-Myers Squibb Company
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