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The Purpose Linked Organization: How Passionate Leaders Inspire Winning Teams and Great Results - Hardcover

Love, Alaina; Cugnon, Marc

 
9780071624701: The Purpose Linked Organization: How Passionate Leaders Inspire Winning Teams and Great Results

Inhaltsangabe

Meet the indispensablepeople who can bringyour organizationto that crucial next level.
How many can you recognize?
And wheredo you fit in?

The Builder: Creating a strong sense ofurgency to deliver results, they’re thedriving force of a growing business

The Connector: Born communicators,adept at negotiation andrelationship-building

The Conceiver: These “intellectualacrobats” think outside the box,imagine new possibilities, andcontribute to innovation

The Altruist: On the lookout to raiseyour organization’s profile whilebenefiting the world at large

Leadership development experts AlainaLove and Marc Cugnon have identified tensuch “Passion Profile Archetypes,” and in ThePurpose Linked Organization, you’ll learn thestrengths, vulnerabilities, and proper care andfeeding of them all.

Authors Love and Cugnon offer easily implementableways to channel the power of each individual’spassions in a positive, purposeful direction.You’ll understand how to link skills, values,and passions to performance—and how doingso will bring the results your organizationcan’t afford to be without.

Just as important, you’ll be able to confidentlyassess your own purpose and passions so thatyour own organizational role will be as engaging,fulfilling, and productive as possible.Most employees spend more than 84,000hours of their lives at work. When that time ispersonally meaningful, great things can happen,which will enrich your organization, thecustomers it serves, and even society as a whole.

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Über die Autorin bzw. den Autor

Alaina Love, SPHR, is president and cofounderof Purpose Linked Consulting andthe creator and author of many of the firm’sleadership workshops and assessment tools.Formerly a human resources executive at multinationalcorporations, Love now providesleadership, team, and organizational developmentservices to Fortune 500 firms, privatecompanies, hospitals, and universities.

Marc Cugnon is CEO and cofounder ofPurpose Linked Consulting. With over threedecades of experience as a senior executive inthe pharmaceutical industry, he now providesleadership development, strategic planning,and marketing consultation services to largefirms, small businesses, and internationaluniversities.

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FREE WITH YOUR PURCHASE:
Exclusive access to “The Passion Profiler,” an online toolfor identifying your Passion Archetypes—your individualstrengths, vulnerabilities, and capacity for achievement, aswell as those of every member of your organization.

Work without passion and purpose?
Don’t you and your organization deserve better?

“Grow your business and inspire your team with the secrets ofpurpose and passion in this highly practical book.”
—Marshall Goldsmith, bestselling author ofWhat Got You Here Won’t Get You There

“Smart leaders understand that productivity and innovation would begreatly increased if only they could fully engage their people by puttingthem in jobs that match their passions and talents; but how? The PurposeLinked Organization provides a novel, practical, and no-nonsenseapproach to help leaders accomplish that goal.”
—Henri Lipmanowicz, former president of Merck,Intercontinental Region and Japan; chairman and cofounder of Plexus Institute

“This book is timely and essential for developing passionate leaders.”
—Virgil L. Smith, vice president, Gannett Co., Inc.

“If you’re a business leader searching for better ways todevelop your organization’s talent . . . don’t miss this book!”
—Joseph Pieroni, CEO, Daiichi-Sankyo

“Love and Cugnon offer leaders the missing link for boosting employeeperformance beyond the level that skills and competence alone will allow.”
—Patricia O’Connell, management editor, BusinessWeek

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THE PURPOSE LINKED ORGANIZATION

HOW PASSIONATE LEADERS INSPIRE WINNING TEAMS AND GREAT RESULTSBy ALAINA LOVE MARC CUGNON

The McGraw-Hill Companies, Inc.

Copyright © 2009 Alaina Love and Marc Cugnon
All right reserved.

ISBN: 978-0-07-162470-1

Contents


Chapter One

Why Purpose and Passion Matter

A small body of determined spirits fired by an unquenchable faith in their mission can alter the course of history. —Mohandas Gandhi

Purpose is such an elusive and esoteric concept that many of us cannot imagine its place in the results-oriented, revenue-driven environments that constitute our daily work world. But purpose, leveraged as carefully as organizations leverage the other strengths available to them, can be a powerful conduit to success.

For us as individuals, purpose is the driver that propels us through life and gives meaning to our daily existence. It's the catapult that can launch us out of bed in the morning with the intent to make a difference during the day ahead. Without purpose, and its outward expression through our passions, life becomes a series of unconnected activities and actions that do not lead to the sense of fulfillment and joy so vital to our well-being.

Consider the average full-time employee. Vacations and holidays aside, most employees spend more than 84,000 hours of their lives at work, a monumental portion of their total waking moments. It's easy to understand how hugely important it might be that these hours at work are spent doing things that are personally meaningful, creative, and imaginative while also enriching the organization and society as a whole.

In the years that we've conducted research on purpose and passion, no one has ever said he or she did not want a life that mattered. Indeed, most of the people we have worked with have been focused on leaving a positive legacy through their work. No one voted in favor of a passionless existence, devoid of the sense of engagement that fervent enthusiasm engenders. Instead, the talented leaders we've spoken to want the time that they spend on their jobs to matter—for more than just a paycheck. Increasingly, we've learned, individuals are searching for a work identity that is an expression of their purpose and passions and a home for that identity inside the organization.

It's true that these concepts seem as though they might be more at home in the world of self-help talk shows than in the world of shareholder value. After all, business schools are teaching future leaders about balance sheets and return on assets, not about how to identify and leverage employee purpose and passion ... it's just too "soft," too imaginary, for the hard-core reality of managing a bottom line.

So why should leaders be concerned about the concepts in this book? Why should they pay as much attention to purpose and passion as they do to market competitors and revenue growth? Because these concepts are anything but soft. Research has proven that while there is a baseline level of pay that individuals expect for their work, offering more money as a means of motivating employees will not lead to greater motivation and commitment to work. In fact, more money may have the reverse impact on motivation and performance, especially if work is devoid of meaning. Purpose and passion are the internal drivers that determine employees' performance and their commitment to the organization, factors that ultimately have a very real impact on business results. Purpose and passion are the mechanisms through which employees find meaning in their work.

These concepts are easier to translate to the work environment than most leaders might think. Purpose, for example, may seem to be merely conceptual—that hard-to- define essence that gives meaning to life. But passion is just the opposite. It's the emotional counterpart to purpose—the fire within, the compass that points people straight to the heart of who they are. Leaders may find it difficult to identify the purpose of each employee, but passion is much easier to discern. While it's the manifestation of something held much deeper in employee consciousness, passion shows up in noticeable ways. It's the sparkle in employees' eyes on a Monday morning; the intensity of their excitement about a new project assignment; the pride that they take in the company's achievements; or the long hours they'll willingly devote to solving a problem, just because it intrigues them. Passion is the visible evidence of our strongest beliefs about the importance of our role in the world. It is the potent emotional substrate that helps us to demonstrate the meaning that our existence and our work hold for us. Passion gives a voice to our purpose.

Psychologists and social scientists have long theorized that the components of a fulfilling and happy life include love, intimacy, and satisfying work. In the years since Freud and others posited this theory, a multitude of skill assessment and career self-efficacy instruments have been developed, most of which measure the degree to which individuals possess a skill or feel self-confident about their ability to perform the tasks associated with their job. In essence, these tools measure what these individuals are likely to be able to do rather than who the individuals are at their core and how who they are contributes to their psychological well-being in a way that impacts their contribution to the organization.

In an era when individuals are seeking roles in which they can "do who they are" rather than "be what they do," it is essential for organizations to identify the specific passions residing in their talent pool and apply those passions to the business of getting results. While employees' skills will always be important to successfully achieve goals, their passions will define the difference between marginal success and flourishing, both for the organization and the individual. Furthermore, research in the field of positive psychology suggests that purpose is a unique predictor of happiness in individualistic societies (such as the United States). In one important study in which one-third of the respondents saw their job as a calling, those respondents worked more hours, missed less work, and reported higher life satisfaction than others doing similar work. This is flourishing in action.

Tightly woven like the strands of the double helix, purpose and passion are life-giving substances. For individuals, they create the vital momentum and sense of possibility that allows them to express all that they are in their work and in their play. For the organization, these substances are equally important components of the company's DNA that contribute to business success. A company with a well-defined purpose and passionate employees who share it can unleash a megawatt boost of employee enthusiasm that can only be born when purpose and passion align. Unfortunately, this is a resource that most companies are not tapping into nearly enough. And, as we'll see in the coming pages, it's a widely available asset that requires nothing more from the organization than an outlet for its expression.

A Search for Fulfillment

Karen Bankston, Ph.D., is the senior vice president and head of the Drake Center, a specialized long-term acute care hospital that is located on the same site with a skilled nursing facility and an assisted living center on a 42-acre campus in Cincinnati, Ohio. Drake is part of Health Alliance, the largest health care system in the area, which owns seven hospitals and has 15,000 employees. Dr. Bankston is among a growing...

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