Crafting and Executing Strategy: The Quest for Competitive Advantage w/OLC/Premium Content Card (STRATEGIC MANAGEMENT: CONCEPTS AND CASES) - Hardcover

Thompson Jr., Arthur; Strickland Iii, A.; Gamble, John

Hardcover

ISBN 10: 0072962216 ISBN 13: 9780072962215

Verlag: McGraw-Hill Education, 2004

Inhaltsangabe

Book by Thompson Jr Arthur A Strickland III A J Gamble Joh

Über diesen Titel

Reseña del editor:

Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY: The Quest for Competitive Advantage, 14e clearly conveys the central thrust of basic courses in business and competitive Strategy. This text presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. This edition includes a streamlined presentation of the chapters and an all new chapter on Strategy, Ethics and Social Responsibility. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 14e includes 37 new or updated cases that will spark student interest and generate lively classroom discussions.

Biografía del autor:

 Thompsons teaching experience includes 25+ years at the University of Alabama, and 3 years at Virginia Polytechnic Institute and State University. He earned a BS in Liberal Arts and a PhD in Economics from the University of Tennessee. He is a member of the American Economic Association, the Academy of Management, and the Southern Management Association. He has also served on the editorial boards of a number of journals, including the Journal of Economics and Finance, the Journal of Management, the Journal of Management Case Studies, and the Journal of Management Issues.

Über diese Auflage

• Verlag: McGraw-Hill Education
• Erscheinungsdatum: 2004
• ISBN 10: 0072962216
• ISBN 13: 9780072962215
• Einband: Tapa dura
• Anzahl der Seiten: 1056