Business and Administrative Communication (IRWIN BUSINESS COMMUNICATIONS) - Hardcover

Locker, Kitty O.; Kienzler Professor, Donna S.

Hardcover

ISBN 10: 0073403253 ISBN 13: 9780073403250

Verlag: McGraw Hill, 2014

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Reseña del editor:

Business and Administrative Communication (BAC) is flexible, comprehensive & up-to-date, specific & interesting. BAC uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes.

BAC conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills. In short - Connect + BAC = An effective communicator

Biografía del autor:

Kitty O. Locker was an Associate Professor of English at The Ohio State University, where she taught courses in workplace discourse and research methods. She received her B.A. from DePauw University and her M.A. and Ph.D. from the University of Illinois at Urbana. She also wrote  Business and Administrative Communication (6th ed., Irwin/McGraw-Hill, 2003),  The Irwin Business Communication Handbook: Writing and Speaking in Business Classes (1993), and co-edited Conducting Research in Business Communication (1988). Her consulting clients included URS Greiner, Abbott Laboratories, the Ohio Civil Service Employees Association, AT&T, and the American Medical Association. In 199495, she served as President of the Association for Business Communication (ABC). From 1997 to 2000, she edited ABCs  Journal of Business Communication. She received ABCs Outstanding Researcher Award in 1992 and ABCs Meada Gibbs Outstanding Teacher Award in 1998.

Über diese Auflage

• Verlag: McGraw Hill
• Erscheinungsdatum: 2014
• ISBN 10: 0073403253
• ISBN 13: 9780073403250
• Einband: Tapa dura
• Anzahl der Seiten: 768