Verwandte Artikel zu Business to Business Marketing: A Value-Driven Approach
Reseña del editor
Marketing to organisations is a substantial and dynamic sector of marketing, yet its activities are hidden from view for most students. This new textbook opens up this fascinating and important world to readers, clearly explaining the parallels between business to business and consumer marketing, while also emphasising the unique concepts and practices developed for this field.Wim G. Biemans draws from more than two decades’ experience teaching students and training marketing executives, firmly rooting all the concepts in real business contexts to create a fresh and engaging introductory text.
Biografía del autor
Wim G. Biemans is Associate Professor at the Faculty of Economics and Business, University of Groningen. He has over two decades experience teaching students and training marketing executives, and received the Thomas P. Hustad Best Paper Award for Outstanding Professional Contribution for 2007.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagMcGraw Hill / Europe, Middle East & Africa
- Erscheinungsdatum2010
- ISBN 10 0077121899
- ISBN 13 9780077121891
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten400
Neu kaufen
Diesen Artikel anzeigen
EUR 79,62
Gratis für den Versand innerhalb von/der USA
Versandziele, Kosten & DauerSuchergebnisse für Business to Business Marketing: A Value-Driven Approach
Beispielbild für diese ISBN
Business to Business Marketing
Anbieter: MusicMagpie, Stockport, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. 1707391516. 2/8/2024 11:25:16 AM. Bestandsnummer des Verkäufers U9780077121891
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR005232478
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Business to Business Marketing: A Value-Driven Approach This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 7719-9780077121891
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Bestandsnummer des Verkäufers 6545-9780077121891
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-F-035-01828
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach (Uk Higher Education Business Marketing)
Verlag:
Mcgraw-Hill Education / Europe, Middle East & Africa, 2010
ISBN 10: 0077121899
ISBN 13: 9780077121891
Gebraucht
Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9780077121891. Bestandsnummer des Verkäufers 8746477
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780077121891. Bestandsnummer des Verkäufers 8992099
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780077121891. Bestandsnummer des Verkäufers 8992096
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780077121891. Bestandsnummer des Verkäufers 8992095
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Business to Business Marketing: A Value-Driven Approach
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780077121891. Bestandsnummer des Verkäufers 8992100
Anzahl: 1 verfügbar