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Inhaltsangabe
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach.
Building on this tested emphasis, the updated fifth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, the Don Imus controversy, and much more!
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This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first university-level text to make media literacy central to its approach.
Building on this tested emphasis, the updated fifth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, the Don Imus controversy, and much more!
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Introduction to Mass Communication : Media Literacy and Culture
Verlag:
McGraw-Hill Higher Education, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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Anbieter: Better World Books, Mishawaka, IN, USA
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Zustand: Very Good. 5 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 5044515-75
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Introduction to Mass Communication : Media Literacy and Culture
Verlag:
McGraw-Hill Higher Education, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
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Zustand: Good. 5 Edition. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 4100725-75
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Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
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McGraw-Hill Humanities/Social Sciences/Languages, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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Introduction to Mass Communication : Media Literacy and Culture by Stanley J. Baran (2008, Paperback / Mixed Media)
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softcover. Zustand: very good. updated 5th ed. Very good condition copy, Text appears to be clean, CD included, Wear to over all book from storage, Curl to book, good study copy Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Mass media; ISBN: 0077243307. ISBN/EAN: 9780077243302. Pictures of this item not already displayed here available upon request. Inventory No: 1561026500. Bestandsnummer des Verkäufers 1561026500
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Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Verlag:
McGraw-Hill Humanities Social, Boston, MA, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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Softcover
Anbieter: a2zbooks, Burgin, KY, USA
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Softcover. Zustand: Very Good. Zustand des Schutzumschlags: No Dust Jacket. Fifth Edition. Some shelf and corner wear. Text appears clean. Has bookstore Stickers on the Spine and Back Cover. Slight creasing and curl to cover. Includes CD ROM.Binding is tight and solid in very good condition. Looks Nice. Size: 11 in x 8.5 in x 1.2 in. 516+ pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0077243307. ISBN/EAN: 9780077243302. Pictures of this item not already displayed here available upon request. Inventory No: 1561004812. Bestandsnummer des Verkäufers 1561004812
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Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Verlag:
McGraw-Hill Humanities/Social Sc, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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paperback. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Bestandsnummer des Verkäufers S_369443869
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Beispielbild für diese ISBN
Introduction to Mass Communication: Media Literacy and Culture with Media World 2.0 DVD-ROM, Updated Fifth Edition
Verlag:
McGraw-Hill Humanities/Social Sciences/Languages, 2008
ISBN 10: 0077243307
ISBN 13: 9780077243302
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Paperback. Zustand: New. In shrink wrap. Looks like an interesting title! Bestandsnummer des Verkäufers Q-0077243307
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