Developing Strategies for Competitive Advantage (The Best of Long Range Planning, 1st Series, Number 5, Band 5) - Hardcover

Hardcover

ISBN 10: 0080435742 ISBN 13: 9780080435749

Verlag: Pergamon Press, 1999

Inhaltsangabe

A selection of papers from "Long Range Planning - The International Journal of Strategic Management" that examines the evolution of competitive advantage, setting out areas of major change and areas which have been less subject to change. It begins by examining how strategic management has been influenced by the transformation of industries.

Über diesen Titel

Über die Autorin bzw. den Autor

Patrick McNamee is Professor of International Business in the University of Ulster, Northern Ireland. In addition to teaching Strategic Management on all the University of Ulster MBA programmes he has also been a visiting professor or guest lecturer at many of the universities and business schools throughout the world. His research in the area of strategic management has led to the publication of many articles in journals; in addition he has written six books in the area of strategic management. His writings have always had the hallmark of practicality through his many close associations with companies throughout the world.

Details zur Ausgabe

• Verlag: Pergamon Press
• Erscheinungsdatum: 1999
• Sprache: Englisch
• ISBN 10: 0080435742
• ISBN 13: 9780080435749
• Einband: Gebundene Ausgabe
• Anzahl der Seiten: 304
• Herausgeber: McNamee Patrick B.
• Kontakt zum Hersteller: preigu GmbH & Co. KG; mail@preigu.de; ; Lengericher Landstr. 19; Osnabrück; Niedersachsen; 49078; Deutschland