Food & Beverage Management - Softcover

Softcover

ISBN 10: 0080966705 ISBN 13: 9780080966700

Verlag: Taylor & Francis, 2012

Inhaltsangabe

This best-selling text has been restructured into to match semester teaching needs, and includes updated information on all areas. It provides a complete introduction to this vital area of hospitality management, looking at issues such as: - Sectors within the industry - What is quality and how to manage it - Getting started in the restaurant business - Menu planning - Food and beverage operations and control - Staffing issues including recruiting and turnover - Marketing including public relations and merchandising - Trends and development including franchising and environmental issues

Über diesen Titel

Über die Autorin bzw. den Autor

Bernard Davis wrote the first edition of this book and led its development through the second and third editions to become the best-selling text that it is today.
Andrew Lockwood is the Forte Professor of Hospitality Management and Associate Dean of the Faculty of Business, Economics and Law at the University of Surrey.
Peter Alcott retired from his post as Senior Tutor for Professional Training and SCEPTrE Fellow at the University of Surrey in September 2009. He now teaches Hospitality Management modules.
Ioannis Pantelidis is a Senior Lecturer in Hospitality and Culinary Arts at the University of Brighton.

Details zur Ausgabe

• Verlag: Taylor & Francis
• Erscheinungsdatum: 2012
• Sprache: Englisch
• ISBN 10: 0080966705
• ISBN 13: 9780080966700
• Einband: Taschenbuch
• Auflage: 5
• Anzahl der Seiten: 464
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Buchpark GmbH; gpsr@buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Deutschland