E-Business (R)evolution, The: Living and Working in an Interconnected World - Softcover

Daniel, Amor

Softcover

ISBN 10: 0130670391 ISBN 13: 9780130670397

Verlag: Financial Times Prentice Hall, 2002

Inhaltsangabe

The E-business (R)evolution became a global bestseller due to its remarkable combination of technical and business insight into the challenges of e-business for both the short-term and the long-term. Now, Daniel Amor has thoroughly updated his book to reflect dramatic change in the e-business marketplace -- and to teach the powerful lessons that the dot-com crash has to offer. For those who are talking less about e-business, but doing more, The E-business (R)evolution, Second Edition is the single best source for both strategy and tactics. Amor covers every aspect of doing business on the Web -- today and tomorrow, B2B and B2C. He begins by providing a technical and business foundation for your e-business initiative, describing key considerations ranging from marketing to law. Next, he walks through the technology and architecture of e-business, introducing Internet-, intranet- and extranet-based applications, client software, middleware, and back-end systems. This Edition adds detailed new coverage of customer relationship management, content management, and knowledge management. Amor offers business cases that tie technology to the goals of the enterprise, and concludes with a preview of the future of e-business in light of key trends, from open source to pervasive computing.

Über diesen Titel

Über die Autorin bzw. den Autor

DANIEL AMOR, chief technologist, e-commerce for Hewlett-Packard in Germany, is also author of Internet Future Strategies: How Pervasive Computing Services Will Change the World. He is currently involved in several enterprise-class e-business projects for Hewlett-Packard throughout Europe and the Middle East.

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The worldwide e-business bestseller...updated for the next phase of the revolution!

From strategy to tactics, technology to operations, The E-business (R)evolution is the world's #1 e-Business briefing for every executive, entrepreneur, and planner. Now, Daniel Amor has thoroughly updated this global best-seller, reflecting the seismic changes in the e-Business marketplace and showing how to profit from the lessons of the dot-com crash. Amor offers fresh insights into every facet of doing business on the Web—B2B, B2C, and beyond. Through real-world examples and business cases, you'll learn how to:

• Strengthen the business foundations underlying your e-Business initiative
• Tie technology to your enterprise goals
• Architect tomorrow's robust, scalable e-Business infrastructures
• Integrate Web-based applications, client software, middleware, and back-end systems
• Leverage new CRM/eCRM, content management, and knowledge management technologies
• Anticipate and plan for the impact of pervasive computing, open source, and other key trends

Daniel Amor's The E-business (R)evolution, Second Edition: it's your complete, up-to-the-minute blueprint for delivering on the promise of e-Business—and the profit.

Details zur Ausgabe

• Verlag: Financial Times Prentice Hall
• Erscheinungsdatum: 2002
• ISBN 10: 0130670391
• ISBN 13: 9780130670397
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 912
• Kontakt zum Hersteller: Nicht verfügbar