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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition: International Edition - Softcover
Reseña del editor
For Strategic Management courses. Most appropriate at the graduate level/EMBA/MBA courses. This book comprehensively examines the wide spectrum of techniques involved in analyzing business, competitive data, and information. Twenty-four analytical tools are discussed and evaluated with examples to illustrate their most effective application. Perfect as a supplement to any strategy course.
Biografía del autor
Authors Craig S. Fleisher and Babette E. Bensoussan are uniquely placed as experts in the field of strategic and competitive analysis. They have extensive corporate consulting, research, and teaching experience in strategy and competitive intelligence and have both published and spoken internationally. Their collaboration also brings to this book a healthy balance of both theory and application. Craig S. Fleisher is Odette Research Chair and Professor of Business (Strategy and Entrepreneurship), Odette School of Business, University of Windsor, Ontario, Canada. A member of the Canadian Who's Who and Who's Who in Canadian Business, he has also held positions on the faculties of the University of Pittsburgh (United States), Sydney (Australia), and Calgary and Wilfrid Laurier Universities (Canada). Elected as Canada's first Fellow of the Society of Competitive Intelligence Professionals (SCIP), Craig is an active author and researcher who has written 5 books and over 100 articles, has founded and/or served on the board of regional SCIP chapters, has facilitated workshops or guest lectured on CI around the globe, and serves on the editorial board of the Competitive Intelligence Review. Babette E. Bensoussan is Director the MindShifts Group Pty. Ltd., a Sydney, Australia-based organization specializing in strategic planning, competitive intelligence, and strategic marketing projects in the Asia Pacific region. For over 10 years, she has undertaken major studies and consulted to Australian and Global Fortune 500 companies in strategic business and marketing planning, competitive intelligence, and strategic analysis in such industries and markets as aerospace, information technology, waste services, pharmaceuticals, utilities, mining, and manufacturing operations--to just name a few. Babette is Vice President of the Society of Competitive Intelligence Professionals in Australia (SCIP Aust), is a member of the NSW Board of Adult and Community Education, a member of the Competitive Intelligence Review editorial board, and was the first international recipient of the SCIP Fellows Award in 1996.
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- VerlagPearson
- Erscheinungsdatum2004
- ISBN 10 0131918729
- ISBN 13 9780131918726
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten457
EUR 5,82
EUR 3,56 für den Versand von Vereinigtes Königreich nach Deutschland
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition (Pie)
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Paperback. Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Bestandsnummer des Verkäufers 6545-9780131918726
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition (Pie)
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Paperback. Zustand: Very Good. Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition (Pie) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Bestandsnummer des Verkäufers 7719-9780131918726
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition
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Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780131918726. Bestandsnummer des Verkäufers 9091676
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition
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Zustand: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9780131918726. Bestandsnummer des Verkäufers 9091675
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Internationale Ausgabe
Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition: International Edition
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Zustand: Gut - gebraucht. Broschiert Guter Zustand Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition: International Edition Zustand: 3, Gut - gebraucht, Broschiert Pearson , 2003 , Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition: International Edition, Craig Fleisher, Babette Bensoussan, 0131918729, BU375301. Bestandsnummer des Verkäufers BU375301
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9780131918726. Bestandsnummer des Verkäufers 9730869
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Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition: International Edition
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Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-C-057-02648
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STRATEGIC AND COMPETITIVE ANA
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