Verwandte Artikel zu Advertising & IMC: Principles & Practice
Inhaltsangabe
<>An accessible and well-written approach to advertising.
Advertising tracks the changes in today’s dynamic world of media and marketing communication–as well as the implications of these changes to traditional practice–and presents them to readers through an accessible, well-written approach.
The ninth edition highlights the increasing importance of consumers as the driving force in today’s advertising strategies, social media, and the Internet evolution/revolution. It also includes an increased IMC and brand focus.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Reseña del editor
<>An accessible and well-written approach to advertising. Advertising tracks the changes in today's dynamic world of media and marketing communication-as well as the implications of these changes to traditional practice-and presents them to readers through an accessible, well-written approach. The ninth edition highlights the increasing importance of consumers as the driving force in today's advertising strategies, social media, and the Internet evolution/revolution. It also includes an increased IMC and brand focus.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
Neu kaufen
Diesen Artikel anzeigen
EUR 39,55
EUR 4,23 für den Versand innerhalb von/der USA
Versandziele, Kosten & DauerSuchergebnisse für Advertising & IMC: Principles & Practice
Internationale Ausgabe
Advertising & IMC: Principles & Practice, 9th
Verlag:
Prentice Hall, Boston, MA, 2011
ISBN 10: 0132163640
ISBN 13: 9780132163644
Neu
Trade paperback
Anbieter: Aideo Books, San Marino, CA, USA
Verkäuferbewertung 5 von 5 Sternen
Trade paperback. Zustand: New in new dust jacket. 9th ed. ***INTERNATIONAL EDITION*** Read carefully before purchase: This book is the international edition in mint condition with the different ISBN and book cover design (Exclude Chapter 3), the major content is printed in full English as same as the original North American edition. The book printed in black and white, generally send in twenty-four hours after the order confirmed. All shipments contain tracking numbers. Great professional textbook selling experience and expedite shipping service. Glued binding. Paper over boards. 657 p. Contains: Illustrations. Audience: General/trade. Bestandsnummer des Verkäufers K1530000477
Anzahl: Mehr als 20 verfügbar
Internationale Ausgabe
Advertising and IMC : Principles and Practice, 9th edition
Verlag:
Old Tappan, NJ, U.S.A.: Prentice Hall PTR, 2011
ISBN 10: 0132163640
ISBN 13: 9780132163644
Neu
Soft cover
Anbieter: Sizzler Texts, SAN GABRIEL, CA, USA
Verkäuferbewertung 5 von 5 Sternen
Soft cover. Zustand: New. Zustand des Schutzumschlags: New. 5th or later Edition. **INTERNATIONAL EDITION** Read carefully before purchase: This book is the international edition in mint condition with the different ISBN and book cover design (Exclude Chapter 3), the major content is printed in full English as same as the original North American edition. The book printed in black and white, generally send in twenty-four hours after the order confirmed. All shipments go through via USPS/UPS/DHL with tracking numbers. Great professional textbook selling experience and expedite shipping service. Bestandsnummer des Verkäufers ABE-10787132514
Anzahl: Mehr als 20 verfügbar
Beispielbild für diese ISBN
Advertising & IMC Principles and Practice 9e w/ Access Code
Anbieter: a2zbooks, Burgin, KY, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Very Good. Ninth Edition. w/ Access Code. Text has Some minor Marking, Light Shelf Wear, Looks nice. 657 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0132163640. ISBN/EAN: 9780132163644. Pictures of this item not already displayed here available upon request. Inventory No: 1561062754. Bestandsnummer des Verkäufers 1561062754
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Advertising IMC: Principles and Practice, 9th Edition
Anbieter: Toscana Books, AUSTIN, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. Bestandsnummer des Verkäufers Scanned0132163640
Anzahl: 1 verfügbar