Marketing: Defined, Explained, Applied

Levens, Michael

ISBN 10: 0132177471 ISBN 13: 9780132177474

Verlag: Pearson College Div, 2011

Inhaltsangabe

A unique and easy-to-read breakdown of marketing information.

"Marketing: Defined, Explained, Applied "was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text-rather than passively read it. The second edition features a new format that makes it easier for readers to study and learn the material.

Über diesen Titel

"Marketing: Defined, Explained, Applied "was written from the ground up to be the most usable reference guide for understanding the principles of marketing. The unique visual and organizational style of the text clearly presents key information that draws readers into the material, allowing them to use their text-rather than passively read it. The second edition features a new format that makes it easier for readers to study and learn the material.

Details zur Ausgabe

• Verlag: Pearson College Div
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 0132177471
• ISBN 13: 9780132177474
• Einband: Hojas sueltas
• Auflage: 2
• Anzahl der Seiten: 371
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italien