Strategic Management and Competitive Advantage: Concepts - Softcover

Barney, Jay B.; Hesterly, William S.

Softcover

ISBN 10: 0133129306 ISBN 13: 9780133129304

Verlag: Pearson Education Limited, 2014

Inhaltsangabe

For courses in strategy and strategic management.
 
Core strategic management concepts without the excess.
 
Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

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Students, if interested in purchasing this title with MyManagementLab, ask your instructor for the correct package ISBN. Instructors, contact your Pearson representative for more information.
 
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Details zur Ausgabe

• Verlag: Pearson Education Limited
• Erscheinungsdatum: 2014
• Sprache: Englisch
• ISBN 10: 0133129306
• ISBN 13: 9780133129304
• Einband: Taschenbuch
• Auflage: 5
• Anzahl der Seiten: 373
• Kontakt zum Hersteller: Pearson; https://in.pearson.com/; ; via Lombardia 4; Arluno; Milano; 20004; Italien