Strategies for Technical Communication in the Workplace - Softcover

Laura, Gurak; John, Lannon

Softcover

ISBN 10: 0134668545 ISBN 13: 9780134668543

Verlag: Pearson, 1900

Inhaltsangabe

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. 

For introductory courses in Technical Communication. 

  

Practical strategies for writing in the modern workplace

Drawn from the strengths of their acclaimed Technical Communication, Gurak and Lannon’s Strategies for Technical Communication in the Workplace helps professionals in all fields adapt their communication strategies as they navigate the global marketplace. This innovative book offers a clear and concise writing style, practical applications, numerous sample documents, coverage of technology and global issues, and many useful checklists to prepare for any situation.

The 4th Edition maintains its focus on audience and purpose, while offering many new features ― particularly updated discussions and examples of digital communication technologies. And with a fresh new look and brief format, it’s sure to appeal to learners of all writing levels.

Über diesen Titel

Über die Autorin bzw. den Autor

About our authors

Laura J. Gurak is professor and founding chair of the Department of Writing Studies at the University of Minnesota, where she teaches courses in technical writing and digital communication. She holds an MS in technical communication and a PhD in communication and rhetoric from Rensselaer Polytechnic Institute. She is the author of 2 books from Yale University Press, one of which was the first book-length study of online social actions. Gurak is also coeditor of several edited collections and author on numerous conference presentations and papers. She is a recipient of the Society for Technical Communication's Outstanding Article award. Gurak has authored and coauthored 5 textbooks in technical communication, published by Pearson. She has worked as a software developer, technical writer and communications consultant for various companies and organizations.

John Lannon is Professor Emeritus and former Director of Writing at the University of Massachusetts, Dartmouth, where he developed the undergraduate major in professional writing and later codeveloped the MA program in professional writing. He has also taught at Cape Cod Community College, University of Idaho, Southern Vermont College and University of Strasbourg. He has authored and coauthored 5 major textbooks in business communication, rhetoric and technical communication; book reviews; filmstrips; environmental documents and instructional software. He is the recipient of a NDEA Fellowship and Fulbright Lectureship. He holds a BS, MA and PhD from the University of Massachusetts, Amherst. His initial training and work were in biomedical science and technology with the USAF. He has also served as a communications consultant for various companies and government institutions.

Details zur Ausgabe

• Verlag: Pearson
• Erscheinungsdatum: 1900
• Sprache: Englisch
• ISBN 10: 0134668545
• ISBN 13: 9780134668543
• Einband: Tapa blanda
• Anzahl der Seiten: 480
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italien