An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.
The 12th Edition has been updated to include the latest technology-based strategies and online tools. Other key changes include a better balance between quantitative and qualitative methods and the addition of a new chapter on action research.
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Jeanne Ellis Ormrod holds a B.A. degree in psychology from Brown University and M.S. and Ph.D. degrees in educational psychology from The Pennsylvania State University. For more than twenty years she was a faculty member at the University of Northern Colorado, where she taught courses in learning and cognition, educational psychology, measurement, and research methods; she is currently Professor Emerita of Psychological Sciences at UNC. Dr. Ormrod has published numerous research articles but is probably best known for this book and several other textbooks: Human Learning (7th ed., 2016); Educational Psychology: Developing Learners (9th ed., coauthored by Eric and Lynley Anderman, 2014); Essentials of Educational Psychology (5th ed., coauthored with Brett D. Jones, 2018) and Child Development and Education (6th ed., 2016, all editions coauthored with Teresa McDevitt).
Paul D. Leedy is late of the American University.
An engaging, cross-disciplinary guide to research methodology
Practical Research: Planning and Design is a do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide the reader from the selection of a problem to the preparation of a completed report.
The 12th Edition features:
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