Introductory Management Science - Hardcover

Gould, F. J.; Eppen. G. D.; Schmidt, C. P.

 
9780134864402: Introductory Management Science
Hardcover
ISBN 10: 0134864409 ISBN 13: 9780134864402
Verlag: Pearson, 1993

Inhaltsangabe

This highly-esteemed text introduces readers to the key ideas of management science that will be important to them throughout their careers. Addressing the needs of readers interested in both management science and business administration careers, the book emphasizes the role of management science techniques in the larger context of business decision-making. There is a strong focus on models-how they are created, how they are used, what kinds of insights they provide-and on the critical importance of managerial judgement in utilizing those insights. At the same time, for readers interested in more technical aspects of the subject, there is an unparalleled treatment of linear programming techniques. Computer applications, including the use of spreadsheets and of many popular special-purpose software packages, are integrated throughout the text in great abundance.

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Verlag
Pearson
Erscheinungsdatum
1993
Sprache
Englisch
ISBN 10 
0134864409
ISBN 13 
9780134864402
Einband
Gebundene Ausgabe
Anzahl der Seiten
810
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Yeepin GmbH
492000000000
sunshine12232@outlook.com

Alleestr.11
Kaiserslautern
Rheinland-Pfalz
67655
Deutschland

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