Business in Action with Real Time Updates: United States Edition - Softcover

Bovee, Courtland L.; Thill, John V.

Softcover

ISBN 10: 0136154085 ISBN 13: 9780136154082

Verlag: Pearson, 2008

Inhaltsangabe

For courses in Introduction to Business.

 

Business in Action, 4/e takes students on an engaging exploration of the fundamentals, strategies, and dynamics that make the business world work by integrating print and online media in unprecedented ways.

Über diesen Titel

Reseña del editor

For courses in Introduction to Business. Business in Action, 4/e takes students on an engaging exploration of the fundamentals, strategies, and dynamics that make the business world work by integrating print and online media in unprecedented ways.

Reseña del editor

KEY BENEFIT Business in Action, 4/e is an introduction to business that provides readers with a wealth of the most current information available, allowing them to experience firsthand a variety of highly involving information that no other book on the market can match. Numerous cases and examples simplify the material, encourage active reading, and provide a life-long useful reference source. KEY TOPICS Topics include: the global economy, starting and organizing a small business, management issues, human resources and employee relations, marketing strategies, and financial information and resources.MARKET An excellent resource for managers, corporate trainers, and those interesting in owning and operating small to medium businesses; this book is also a must-read for people just entering the corporate job market.

Details zur Ausgabe

• Verlag: Pearson
• Erscheinungsdatum: 2008
• Sprache: Englisch
• ISBN 10: 0136154085
• ISBN 13: 9780136154082
• Einband: Tapa blanda
• Auflage: 4
• Anzahl der Seiten: 504
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italien