International Business: The Challenges of Globalization: United States Edition - Softcover

Wild, John J.; Wild, Kenneth L.; Han, Jerry C.Y.

Softcover

ISBN 10: 0137153759 ISBN 13: 9780137153756

Verlag: Pearson, 2009

Inhaltsangabe

Book by Wild John J Wild Kenneth L Han Jerry CY

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Reseña del editor:

For introductory International Business courses with the need for a brief, accessible text. A comprehensive yet concise framework with unrivaled clarity. International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Recent, real-world examples and engaging features brings the material to life for students. Accompanied by myIBlab! See the hands in the air, hear the roar of discussion-be a Rock Star in the classroom. myIBlab makes it easier for you to be a Rock Star in the classroom by helping you hold students accountable for class preparation, and getting students engaged in the material through an array of relevant teaching and media resources.

Reseña del editor:

For introductory International Business courses with the need for a brief, accessible text. A comprehensive yet concise framework with unrivaled clarity. International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Recent, real-world examples and engaging features brings the material to life for students.

Über diese Auflage

• Verlag: Pearson
• Erscheinungsdatum: 2009
• ISBN 10: 0137153759
• ISBN 13: 9780137153756
• Einband: Tapa blanda
• Auflage: 5
• Anzahl der Seiten: 512