The Sports Strategist: Developing Leaders for a High-Performance Industry - Softcover

Rein, Irving; Shields, Ben; Grossman, Adam

 
9780190267445: The Sports Strategist: Developing Leaders for a High-Performance Industry

Inhaltsangabe

The Sports Strategist is an essential resource for anyone looking to thrive in the sports industry

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Irving Rein is Professor of Communication Studies at Northwestern University. He is the author of many books, including The Elusive Fan, High Visibility, and Marketing Places. He has consulted for Major League Baseball, the United States Olympic Committee, the National Aeronautics and Space Administration, and numerous corporations. Ben Shields is Lecturer in Managerial Communication at the MIT Sloan School of Management. He previously served as Director of Social Media and Marketing at ESPN. He is coauthor of The Elusive Fan and has written many articles and book chapters on sports media and marketing. Adam Grossman is Founder and President of Block Six Analytics. He has worked with a number of sports organizations-including the Minnesota Timberwolves, Washington Capitals.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Weitere beliebte Ausgaben desselben Titels

9780199343836: The Sports Strategist: Developing Leaders for a High-Performing Industry: Developing Leaders for a High-Performance Industry

Vorgestellte Ausgabe

ISBN 10:  0199343837 ISBN 13:  9780199343836
Verlag: Oxford University Press, 2014
Hardcover