The Sources of Innovation - Softcover

Von Hippel, Eric

Softcover

ISBN 10: 0195094220 ISBN 13: 9780195094220

Verlag: Oxford University Press, 1994

Inhaltsangabe

This seminal book has become essential reading for students taking courses in technology management and innovation, and for managers who are responsible for strategic planning.
The author shows how the initiative to innovate can come not only form a manufacturer, but also from suppliers, and customers. The author calls these "lead users", and the term has come into the business lexicon.
A video course based on the book was produced by the MIT TV department and has been distributed to many business schools.
The Sources of Innovation has become essential to an understanding of how and where technological innovation takes place. For the first time, the book shows how the assumption that technological innovation is generated by manufacturers is inaccurate. Innovation takes place where it creates the most value, and that can be in a variety of locations, from suppliers to end users. Understanding this fact can facilitate the innovation process, leading to faster and better processes and
products.

Details zur Ausgabe

• Verlag: Oxford University Press
• Erscheinungsdatum: 1994
• Sprache: Englisch
• ISBN 10: 0195094220
• ISBN 13: 9780195094220
• Einband: Taschenbuch
• Anzahl der Seiten: 218
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italien