Enterprise and Competitiveness: Systems View of International Business - Hardcover

Casson, Mark

 
9780198283263: Enterprise and Competitiveness: Systems View of International Business
Hardcover
ISBN 10: 0198283261 ISBN 13: 9780198283263
Verlag: Clarendon Press, 1990

Inhaltsangabe

This book develops a new theoretical approach to entrepreneurship in the firm. The author challenges the long-held belief that economics is a discipline that can be adequately pursued in isolation from the other social sciences. He argues that the productivity of economic units - whether families, firms, or nation states - is affected by the degree of cooperation between the members of these units, which cannot be fully understood unless cultural dynamics are considered. Economic and cultural determinants of performance are combined into a single analytical framework, applying theory to a wide range of topical issues which it is hoped will be of major interest to policy-makers and strategists in the US, Europe and Japan. These include the use of corporate culture to engineer a climate of trust within the firm, and the use of joint ventures to extend networks of trust into other firms as well. The book's international perspective highlights the way cultural differences influence innovation and competitiveness at both the corporate and national level.

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Reseña del editor

This book develops a new theoretical approach to entrepreneurship in the firm. The author challenges the long-held belief that economics is a discipline that can be adequately pursued in isolation from the other social sciences. He argues that the productivity of economic units - whether families, firms, or nation states - is affected by the degree of cooperation between the members of these units, which cannot be fully understood unless cultural dynamics are considered. Economic and cultural determinants of performance are combined into a single analytical framework, applying theory to a wide range of topical issues which it is hoped will be of major interest to policy-makers and strategists in the US, Europe and Japan. These include the use of corporate culture to engineer a climate of trust within the firm, and the use of joint ventures to extend networks of trust into other firms as well. The book's international perspective highlights the way cultural differences influence innovation and competitiveness at both the corporate and national level.

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Verlag
Clarendon Press
Erscheinungsdatum
1990
Sprache
Englisch
ISBN 10 
0198283261
ISBN 13 
9780198283263
Einband
Tapa dura
Auflage
1
Anzahl der Seiten
248
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Ufficio Anagrafiche Messaggerie
ufficio.anagrafiche@meli.it

Via Verdi, 8
Assago Milano
20090
Italien

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Vorgestellte Ausgabe

ISBN 10:  019828957X ISBN 13:  9780198289579
Verlag: Oxford University Press, USA, 1995
Softcover