The Business Environment: Themes and Issues in a Globalizing World - Softcover

Softcover

ISBN 10: 0199661383 ISBN 13: 9780199661381

Verlag: OUP Oxford, 2014

Inhaltsangabe

The business environment: editado por Oxford UP

Über diesen Titel

Críticas:

What differentiates the book is the application of theory to topical case studies, which gives the book a fresh, contemporary perspective. This approach enables students to effectively contextualise challenging subject matter. The structure of introducing the environmental factors in part one followed by the exploration and application of them to key global and national issues in part two is a fantastic approach (Giles McClelland, University of Central Lancashire)

I have yet to come across an alternative Business Environment textbook to rival Wetherly & Otter. (Dr Jan Green, Glyndwr University)

What differentiates the book is the application of theory to topical case studies which gives a fresh, contemporary perspective. This approach enables students to effectively contextualize challenging subject matter. The structure introducing the environmental factors in Part One followed by the exploration and application of them to key global and national issues in Part Two is a fantastic approach. (Giles McClelland, University of Central Lancashire)

Reseña del editor:

The third edition of this successful text builds on its unique and stimulating approach to the business environment, expanding its well-received structure to encompass a more international perspective. Part One outlines the classic 'PESTLE' structure, while Part Two explores key issues such as globalization, sustainability, equal opportunities, and entrepreneurship.

Written in a highly engaging and accessible style, the book introduces students to critical thinking via the 'stop and think' boxes.

The coherent themes running throughout the book enable students to gain a holistic understanding of the business environment with an integrated global focus.

The Business Environment 3e is supported by an extensive Online Resource Centre, featuring:

Student resources:
Multiple-choice questions
Author podcasts

Lecturer resources:
Figures and tables from the text
Lecturer's guide to each chapter
PowerPoint slides
Answers to review questions
Test bank

Über diese Auflage

• Verlag: OUP Oxford
• Erscheinungsdatum: 2014
• ISBN 10: 0199661383
• ISBN 13: 9780199661381
• Einband: Tapa blanda
• Auflage: 3
• Anzahl der Seiten: 512
• Herausgeber: Wetherly Paul, Otter Dorron