Corporate Social Responsibility: A Very Short Introduction (Very Short Introductions) - Softcover

Moon, Jeremy

Softcover

ISBN 10: 0199671818 ISBN 13: 9780199671816

Verlag: Oxford University Press, 2015

Inhaltsangabe

Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon.

Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide.


ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Über diesen Titel

Über die Autorin bzw. den Autor

Jeremy Moon is Professor and founding Director of the International Centre for Corporate Social Responsibility, Nottingham University Business School. He has held visiting positions at the European University Institute; McGill University; the University of Toronto; Churchill College, University of Cambridge; the Institute for Advanced Studies, Princeton; University of Manchester; Trinity College, University of Melbourne; and Copenhagen Business School.

Details zur Ausgabe

• Verlag: Oxford University Press
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 0199671818
• ISBN 13: 9780199671816
• Einband: Taschenbuch
• Anzahl der Seiten: 180
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: The Random House Group Limited; productsafety@penguin.co.uk; ; One Embassy Gardens, 8 Viaduct Gardens; London; SW11 7BW; Vereinigtes Königreich