Corporate Cultures: The Rites And Rituals Of Corporate Life - Hardcover

Deal, Terrence E; Kennedy, Allan A

 
9780201102772: Corporate Cultures: The Rites And Rituals Of Corporate Life
Hardcover
ISBN 10: 0201102773 ISBN 13: 9780201102772
Verlag: Basic Books, 1982

Inhaltsangabe

Business experts everywhere have been finding that corporations run not only on numbers, but on culture. Organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managing—financial planning, personnel policies, cost controls, and the like. What's more important to long-term prosperity is the company's culture—the inner values, rites, rituals, and heroes—that strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Basic Books
Erscheinungsdatum
1982
Sprache
Englisch
ISBN 10 
0201102773
ISBN 13 
9780201102772
Einband
Gebundene Ausgabe
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9780738203300: Corporate Cultures: The Rites and Rituals of Corporate Life (New Edition (2nd & Subsequent) / REV E)

Vorgestellte Ausgabe

ISBN 10:  0738203300 ISBN 13:  9780738203300
Verlag: Basic Books, 2000
Softcover