Understanding Communication Theory: The Communicative Forces for Human Action - Softcover

Cragan, John F.; Shields, Donald C.

 
9780205195879: Understanding Communication Theory: The Communicative Forces for Human Action
Softcover
ISBN 10: 0205195873 ISBN 13: 9780205195879
Verlag: Pearson, 1997

Inhaltsangabe

A discipline-based, comprehensive text for communication theory courses, this volume provides a practical, engaging overview of 42 different theories that students will need to be aware of as they enter the serious study of this field. The authors, established scholars and writers, have provided a user-friendly tour of the discipline, complete with a unifying metatheory (in Chapter 1) which helps contextualize and organize the different theories as they are presented. Accurate, up to date, and comprehensive, this volume will prove a valuable addition to the literature on the subject and an invaluable guide through the discipline.

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Verlag
Pearson
Erscheinungsdatum
1997
Sprache
Englisch
ISBN 10 
0205195873
ISBN 13 
9780205195879
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
422
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italien