Reaching Audiences provides a brief yet thorough guide to correct, clear writing for the media. This text sets up the writing process and shows students ― and instructors ― how to accomplish each task in a mass media context. Throughout the book, students see the importance of the audience in considering media and messages. Illustrative and specific real life examples provide students with guidance for improving their writing. By recognizing that today's students are preparing for careers in a changing media environment, this text covers a wide range of fields (print, electronic media, public relations, and advertising) and illuminates the differences in writing styles among them.
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Reaching Audiences provides a brief yet thorough guide to correct, clear writing for the media. This text sets up the writing process and shows students - and instructors - how to accomplish each task in a mass media context. Throughout the book, students see the importance of the audience in considering media and messages. Illustrative and specific real life examples provide students with guidance for improving their writing. By recognizing that today's students are preparing for careers in a changing media environment, this text covers a wide range of fields (print, electronic media, public relations, and advertising) and illuminates the differences in writing styles among them.
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Softcover. Zustand: Very Good. Second Edition. Very Good Condition, Text appears to have light highlighting. Cover has light wear. Binding is tight and pages are nice and crisp. Edges and corners have light wear. Looks Great! Has used stickers on spine and back of the book. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. ISBN: 0205286224. ISBN/EAN: 9780205286225. Pictures of this item not already displayed here available upon request. Inventory No: 1561026063. Bestandsnummer des Verkäufers 1561026063
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