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Reaching Audiences: A Guide to Media Writing - Softcover

Yopp, Jan; Yopp, Jan Johnson; McAdams, Katherine C.

 
9780205874378: Reaching Audiences: A Guide to Media Writing
Softcover
ISBN 10: 0205874371 ISBN 13: 9780205874378
Verlag: Pearson, 2024

Inhaltsangabe

A brief yet thorough guide to correct, clear writing for the media

 

This text stresses the importance of clear, concise, and accurate writing in a media world that is increasingly web-based.  Illustrative and specific real life examples provide guidance for students to improve their writing. By recognizing today’s ever-changing media environment, this text is grounded in the basics of good writing, which is essential to communicators in print, online, broadcast, and strategic communication.

 

This text is available in a variety of formats – print and digital. Check your favorite digital provider for your etext, including Coursesmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab.

 

Learning Goals

Upon completing this book, readers will be able to:

  • Understand the basics of good writing
  • Edit and evaluate their own writing
  • Gather information through research and interviewing

Note: MySearchLab does not come automatically packaged with this text.  To purchase MySearchLab, please visit: www.mysearchlab.com or you can purchase a ValuePack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0133829944 / ValuePack ISBN-13: 9780133829945

 

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Verlag
Pearson
Erscheinungsdatum
2024
Sprache
Englisch
ISBN 10 
0205874371
ISBN 13 
9780205874378
Einband
Taschenbuch
Auflage
6
Anzahl der Seiten
336
Kontakt zum Hersteller
Pearson Benelux BV
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Amsterdam
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