Scenario Planning - Revised and Updated: The Link Between Future and Strategy - Hardcover

Bandhold, H.; Lindgren, Mats

 
9780230579194: Scenario Planning - Revised and Updated: The Link Between Future and Strategy
Hardcover
ISBN 10: 0230579191 ISBN 13: 9780230579194
Verlag: Palgrave Macmillan, 2009

Inhaltsangabe

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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Über die Autorin bzw. den Autor

MATS LINDGREN is founding partner and CEO of Kairos Future Group, the leading future strategist in Northern Europe, where he heads is research division. He is a frequent international speaker on various topics and has spoken in more than 15 countries in Europe, North America and Asia, including US, UK, Spain, France, China, Japan and India. He is author or co-author of more than a dozen books, including The MeWe Generation (Bookhouse Publishing 2005) and Beyond Mobile (Palgrave Macmillan, 2002). He holds a doctoral degree in business administration and specializes in strategic management in turbulent business environments.
 
HANS BANDHOLD is a senior partner at Kairos Future and head of its strategy division. He has a broad experience of helping public and private organizations with future analysis and strategic orientation. Hans is the architect behind TAIDA-Lab, a unique setting where executives together with future strategists identify and evaluate strategies that meet future demands. He is also a frequent speaker and teacher within the area of scenario planning.

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Verlag
Palgrave Macmillan
Erscheinungsdatum
2009
Sprache
Englisch
ISBN 10 
0230579191
ISBN 13 
9780230579194
Einband
Tapa dura
Anzahl der Seiten
220
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Yeepin GmbH
492000000000
sunshine12232@outlook.com

Alleestr.11
Kaiserslautern
Rheinland-Pfalz
67655
Deutschland

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Vorgestellte Ausgabe

ISBN 10:  1349367826 ISBN 13:  9781349367825
Verlag: Palgrave Macmillan, 2009
Softcover