Digital Rights Management: Protecting and Monetizing Content (NAB Executive Technology Briefings) - Softcover

Van Tassel, Joan

 
9780240807225: Digital Rights Management: Protecting and Monetizing Content (NAB Executive Technology Briefings)

Inhaltsangabe

Digital Rights Management is your guide to the challenges and opportunities facing the commercial world of intellectual property products. From a business point-of-view, this book begins with a primer on the law, moves to a discussion of sales and marketing, and then digs into digital rights management from technology to business models.

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Über die Autorin bzw. den Autor

Joan Van Tassel, Ph.D., is an Associate Professor at National University. She was an award-winning television producer for ten years, wrote on technology and technology management for The Hollywood Reporter, and consulted with major companies on content management projects and digital rights management. She is the author of five books on the business of media content in the networked environment. Her book, Digital TV Over Broadband (Focal Press), received the 2001 Cable Center Book Award from the National Cable Center and Museum.

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Weitere beliebte Ausgaben desselben Titels

9781138140561: Digital Rights Management: Protecting and Monetizing Content

Vorgestellte Ausgabe

ISBN 10:  1138140562 ISBN 13:  9781138140561
Verlag: Routledge, 2016
Hardcover