Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth - Softcover

Doerr, John

Softcover

ISBN 10: 024134770X ISBN 13: 9780241347706

Verlag: Portfolio Penguin, 2099

Über diesen Titel

Reseña del editor

OKRs are one of the best-kept secrets of the startup world. Google and Amazon have both sworn by their effectiveness for years. And yet most people have never even heard of them.

Standing for Objectives and Key Results, OKRs offer a revolutionary approach to goal-setting that helps companies focus on their most important initiatives, streamline the most essential and scale those goals across the organization. Legendary venture capitalist John Doerr first introduced OKRs to Larry Page and Sergey Brin in 1999, when Google had forty employees - a moment that Eric Schmidt has since described as 'changing the course of the company forever'.

In Measure What Matters, Doerr reveals the true power of this approach for the first time. He explains how companies from Amazon to Zynga have enjoyed phenomenal growth, agility and transparency of purpose as a result of making OKRs standard practice - and reveals how you can, too.

Biografía del autor

John Doerr joined Kleiner Perkins Caufield & Byers in 1980 and has since backed some of the world's most successful entrepreneurs and companies, such as Google, Zynga and Amazon. John serves on the boards of Google, Zynga and Amyris. He also led KPCB's investment in Twitter. He is a member of the American Academy of Arts and Sciences, and was a member of U.S. President Barack Obama's Council on Jobs and Competitiveness. He has 291K followers on Twitter. His TED Talk on greentech has 845K views.

Details zur Ausgabe

• Verlag: Portfolio Penguin
• Erscheinungsdatum: 2099
• ISBN 10: 024134770X
• ISBN 13: 9780241347706
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 352