Strategic Management: Formulation, Implementation and Control - Hardcover

Pearce, John A.; Robinson, Richard B.

 
9780256154788: Strategic Management: Formulation, Implementation and Control

Inhaltsangabe

This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.

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Reseña del editor

This sixth edition of the text includes updated coverage of topics such as the global economy, entrepeneurship, ethics, restructuring, continuous improvement, integrated operations, manufacturing and virtual organizations. There is also a new chapter on tools and techniques for strategic analysis at the business level, and the model of the strategic management process has been revised to reflect strategic analysis at different organizational levels.

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