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Inhaltsangabe
A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management.
The fifth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the ‘student choice’ and run-away market leader.
The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.
The following online resources support the text:
- For Students: self-assessment questions, glossary, revision “flashcards”, tutorials for SPSS and NVivo, plus Smarter Online Searching Guide
For Instructors: teaching manual, powerpoint slides, testbank
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Mark Saunders is Professor of Business Research Methods at School of Management, University of Surrey. Philip Lewis and Adrian Thornhill are former Principal Lecturers, Gloucestershire Business School, University of Gloucestershire.
Von der hinteren Coverseite
Through the course of five editions, Research Methods for Business Students has guided hundreds of thousands of student researchers to success in their research proposals, projects and dissertations.
So, if you're thinking ?K
"How do I choose my topic?"
" I'm confused by all these different philosophies"
" I've got my data; what do I write first?"
?K then, open this book to read:
* Regular checklists and ?§Progressing your Research Project?¨ sections to give you step-by-step practical guidance on the process
* A glossary of clear definitions of over 400 research terms
* Cases and examples of student projects and academic research to show you how it?¦s done
* Detailed chapters on choosing your topic, reviewing the literature, understanding philosophies, research design, access and ethics, data collection and analysis, and writing and presenting
And, at www.pearsoned.co.uk/saunders, you can get online tutorials on research software, such as SPSS and NVivo. Plus, search the internet more efficiently and effectively with our Smarter Online Searching guide!
Start your project with confidence and complete it with success.
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- VerlagPEARSON
- Erscheinungsdatum2010
- ISBN 10 0273716867
- ISBN 13 9780273716860
- EinbandTapa blanda
- SpracheEnglisch
- Auflage5
- Anzahl der Seiten72
- Kontakt zum HerstellerNicht verfügbar
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ISBN 13: 9780273716860
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Paperback. Zustand: Very Good. A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The fifth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The following online resources support the text: For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide For Instructors: teaching manual, powerpoint slides, testbank. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR002047720
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Research Methods for Business Students
Verlag:
Pearson Education Limited, United Kingdom, Harlow, 2009
ISBN 10: 0273716867
ISBN 13: 9780273716860
Gebraucht
Paperback
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Paperback. Zustand: Good. A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The fifth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The following online resources support the text: For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide For Instructors: teaching manual, powerpoint slides, testbank. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Bestandsnummer des Verkäufers GOR003455105
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Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1300grams, ISBN:0273716867. Bestandsnummer des Verkäufers 8493952
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