Key Management Ratiosis an antidote to any fear of finance. Drawing data from 200 companies worldwide, the book brings clarity and simplicity to its explanation of every measure and shows how they all link together to drive your business.
From cash flow and profit to ROI and ROTA, its unique approach remains as classic as ever, bringing a simple and visual understanding to a complex subject.
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Ciaran Walsh is Senior Specialist Finance at the Irish Management Institute, Dublin.
He is trained both as an economist and an accountant and had 15 years industry experience before joining the academic world. His work with senior managers over many years has enabled him to develop his own unique approach to training corporate finance. As a consequence, he has lectured in most European countries, and the Middle East. His main research interest is to identify and computerize the links that tie corporate growth and capital structure into stock market valuation.
Financial measures are critical for business success and if you’re a manager, for your career. That may scare some people. But here’s the good news: there is a relatively small number of essential management ratios with which you can measure any aspect of business performance you need to. If you can master these, you will have a firm grip of business finance and need never be put off by the numbers again.
Key Management Ratios cuts straight to the measures that matter. It shows you what they are and explains exactly how they show just what’s going on in your company. Its clarity of explanation and unique visual presentation will help you quickly understand everything you need to know about business ratios.
THE CLEAREST GUIDE TO THE CRITICAL NUMBERS THAT DRIVE YOUR BUSINESS
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