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Exploring Strategy Text & Cases plus MyStrategyLab and The Strategy Experience simulation - Softcover

Johnson, Gerry; Whittington, Richard; Scholes, Kevan

 
9780273737025: Exploring Strategy Text & Cases plus MyStrategyLab and The Strategy Experience simulation
Softcover
ISBN 10: 0273737023 ISBN 13: 9780273737025
Verlag: Financial Times/ Prentice Hall, 2010

Inhaltsangabe

Exploring Strategy has sold a staggering 900,000 copies worldwide, thanks to its outstanding and engaging view of strategy in the world we live in. It equips readers with a detailed understanding of the issues and techniques of strategy, using illustration from real companies to make sense of the subject. With unique and powerful learning tools such as inspiring case studies, a new strategy simulation and video assignments, Exploring Strategy provides a proven high quality resource that you shouldn’t be without.

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Verlag
Financial Times/ Prentice Hall
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
0273737023
ISBN 13 
9780273737025
Einband
Taschenbuch
Anzahl der Seiten
802
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italien