The Entrepreneur's Strategy Guide: Ten Keys for Achieving Marketplace Leadership and Operational Excellence - Hardcover

Cannon, Tom

 
9780275989040: The Entrepreneur's Strategy Guide: Ten Keys for Achieving Marketplace Leadership and Operational Excellence
Hardcover
ISBN 10: 0275989046 ISBN 13: 9780275989040
Verlag: Praeger, 2006

Inhaltsangabe

In an environment where the chances of failure are much greater than success, what will make your company a winner? Drawing from fifty years of experience, research, and observation in entrepreneurial strategy, Tom Cannon offers a game plan for entrepreurs. Dividing the book into two basic parts-the marketplace (external environment) and the organization (internal environment)-he outlines the ten core capabilities that every business must master in order to be successful. Illustrating each principle through examples of real companies, and engaging the reader through diagnostics, checklists, and other interactive exercises, Cannon presents an essential resource for entrepreneurs; managers of startups, spinoffs, and other entrepreneurial units; and students of strategy and business development. At the heart of the book is an emphasis on how entrepreneurs can execute ambitious visions and strategies by mastering the basics and recognizing opportunities to continuously improve and innovate.

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Über die Autorin bzw. den Autor

Tom Cannon

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Verlag
Praeger
Erscheinungsdatum
2006
Sprache
Englisch
ISBN 10 
0275989046
ISBN 13 
9780275989040
Einband
Gebundene Ausgabe
Anzahl der Seiten
320
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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