The Knowledge Game: The Revolution in Learning and Communication in the Workplace - Softcover

 
9780304703265: The Knowledge Game: The Revolution in Learning and Communication in the Workplace
Softcover
ISBN 10: 0304703265 ISBN 13: 9780304703265
Verlag: Cengage Learning EMEA, 1998

Inhaltsangabe

This is a record of the process of active learning as a small company discovers the potential of electronic communication for their publishing programme. It then provides an account of early practice in relationship marketing and action learning as developed in International Management Centres (IMC). The text explains how electronic publishing can transform the educational process, and explores how electronic customer databases have changed marketing and promotion practices. It maintains that electronic media will result in a new breed of more confident, more democratic and responsible workers, who make decisions, pursue needed information, network worldwide and will become a marketing intelligentsia.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Cengage Learning EMEA
Erscheinungsdatum
1998
Sprache
Englisch
ISBN 10 
0304703265
ISBN 13 
9780304703265
Einband
Taschenbuch
Anzahl der Seiten
256
Herausgeber
Wills Gordon
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9780304703258: The Knowledge Game: The Revolution in Learning and Communication in the Workplace

Vorgestellte Ausgabe

ISBN 10:  0304703257 ISBN 13:  9780304703258
Verlag: Cengage Learning EMEA, 1998
Hardcover