Everything Explained That Is Explainable: On the Creation of the Encyclopaedia Britannica's Celebrated Eleventh Edition, 1910-1911 - Hardcover

Boyles, Denis

 
9780307269171: Everything Explained That Is Explainable: On the Creation of the Encyclopaedia Britannica's Celebrated Eleventh Edition, 1910-1911

Inhaltsangabe

The publication of the Eleventh Edition of the Encyclopædia Britannica in 1911 marked the last stand of the Enlightenment and a turbulent end to an era. The Eleventh Edition summed up the high point of optimism and belief in human progress that dominated Anglo-Saxon thought from the time of the Enlightenment.

Eagerly embraced by hundreds of thousands of middle-class Americans, the Eleventh Edition was read as a twenty-nine-volume anthology of some of the best essays written in English. Among the names of those who contributed to its volumes: T. H. Huxley, Algernon Swinburne, Bertrand Russell; it was the work of 1,500 eminent contributors and was edited by Hugh Chisholm, charismatic star editor.

The Britannica combined scholarship and readability in a way no previous encyclopedia had or ever has again. Within less than a decade after its publication, the Edwardian worldview was at an end: the “unsinkable” White Star Titanic had sunk on its maiden voyage; Archduke Franz Ferdinand was assassinated and the Great War had begun. 

In Everything Explained That Is Explainable, Denis Boyles tells the audacious, improbable story of twentieth-century American hucksterism and vision that resurrected a dying Encyclopædia Britannica by means of a floundering London Times, and writes of how its astonishing success changed publishing and produced the Britannica’s Eleventh Edition, still the most revered—all 44 million words—of English-language encyclopedias, considered by many to be the last great work of the age of reason.

The author writes of the man whose inspiration it was: Horace Everett Hooper, American entrepreneur who stumbled into the book business at sixteen on a hunch that he could make money selling inexpensive editions of classics by direct mail to isolated settlers scattered across the American West. Hooper found an outdated set of reference books gathering dust in a warehouse, bought them for almost nothing, repackaged them, and sold them on credit as “one-shelf libraries” to farmers concerned about their children’s education in frontier schools; his Western Book and Stationery Company became one of the largest publishers in the Midwest, sending books directly to readers, bypassing traditional booksellers, and inventing a model that was forever after emulated . . .

Boyles writes that Hooper and his partner, Henry Haxton, a former Hearst reporter and ingenious adman, came across the Encyclopædia Britannica, published by Adam & Charles Black, whose Ninth Edition’s final volume, published in 1890, was seen by many as the height of English intellectual achievement. The Ninth had everything an encyclopedia needed. Except readers.

Hooper and Haxton came up with a new market for the encyclopedia’s next two editions, which they planned to produce, and approached the then-struggling London Times, which became their publishing partner.

Boyles tells the outlandish, bumpy tale of the making of the Eleventh; of the young staff of university graduates working with fanatical conviction (40,000 entries by 1,500-odd contributors), scattered around the globe . . . more than 200 members of the Royal Society or fellows of the British Academy; diplomats; government officials; officers of learned societies . . . contributions by the most admired writers, thinkers, and scientists of the day; of their scheme to sell the Eleventh Edition and of the storm that erupted around its publication—and after.

An extraordinary tale of American know-how, enterprise, and spirit.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

DENIS BOYLES is the author of more than a dozen books of poetry, travel, humor, essays, and criticism. He is a veteran magazine editor, and currently a coeditor of The Fortnightly Review. Boyles teaches journalism and political science at the Institut Catholique d’Études Supérieures in La Roche-sur-Yon, France. 

www.denisboyles.com

Auszug. © Genehmigter Nachdruck. Alle Rechte vorbehalten.

chapter 1

Plymouth 1896

HOOPER, HORACE EVERETT (1859–1922), American publisher and book distributor, joined the other passengers on the first-class deck as his steamer passed the lighthouses of the treacherous south coast of England. First, the Wolf Rock light, standing alone on its sea-level stone perch, then the distant Lizard light, said to be the equal of a million candles, and visible from sixty miles away. To transatlantic passengers, such as our man, lately of Chicago, the long journey was nearly over. Just a few miles ahead was Rame Head, the light and marker for Plymouth harbor.

From what we know about him, it’s easy to imagine a man like Hooper—a square, solid man, with a walrus mustache and thick, theatrical eyebrows—anxiously pacing a little square of the deck as other passengers, participating in a time-honored traveler’s tradition, gathered quietly for a sunrise view of the Old World. Distant steeples, churchyards crowded with the bodies of storm-wrecked sailors, white-sand arcs below the green cliffs of the shore—none of these would have interested him. He was the worst kind of tourist. He was a man in a hurry. He was thirty-seven years old and he had lived his entire life in a rush. He walked quickly, thought as he walked, talked as he thought, his voice pitched high in the syncopated, sharply chipped rat-a-tat-tat of mid-Massachusetts—Worcester, “Whista,” to be exact—where he had been born and raised. He wanted to get to London and he was sick of the sea. He had boarded his ship in New York with more ideas than he needed. During the weeklong crossing, they had multiplied crazily, creating a wild architecture for a plan he was eager to put in play.

His ship was filled with Americans rich and poor. Even in the depths of the depression that gripped America in 1896, jumping on a steamer to cross the Atlantic was a mainstream indulgence; a ticket to Europe cost about as much as an average bicycle. Thousands of passengers boarded these ships every week, gladly paying £10 for a first-class passage (and only half that for steerage). American wealth in those days wasn’t deep; many of those wealthy enough to ride in a cabin next to Hooper’s were the recent descendants of European immigrants who had struck it rich selling groceries or hardware. They were returning to a continent their families had forsworn only a few decades earlier. Now their children and grandchildren were coming back by the boatload, literally, to lord it over the unfortunate uncles and cousins who had opted to remain behind.

Hooper may not have been the richest man on board. But it’s likely that the upper decks of Hooper’s ship were filled with those whose own American pedigree might not have come close to his, descended as he was from Joan Beaufort, the fifteenth-century queen of Scotland. John Leverett, who had been born in England in 1616 but died in office as governor of Massachusetts in 1679, was an ancestor on Hooper’s mother’s side; the Leverett name is still potent in New England. Hooper’s father, William Robert, was descended from Robert “King” Hooper, a hard-selling merchant born in Marblehead in 1709 to a candlemaker. For at least one early part of his life, Horace was called Horace Leverett Hooper.

Although born in Massachusetts, Horace’s own father, an attorney and sometime journalist and editor at the Worcester Spy, was an important member of pre–Civil War Yankee society. William planned for his children—six in all, including the three boys, Horace, Franklin, and Louis—to be educated properly and launched in the professions. Horace, the oldest, was secured a place at Princeton Preparatory School, where he did well, but only during baseball season and even then only as shortstop. When the family moved to Washington, D.C., to join his father, who had taken up a clerk’s position in the Lincoln administration, young Horace went too and took a job in a bookstore. Instead of pursuing his father’s somewhat conventional ambitions for him—university, the law, perhaps government service—he took an unexpected turn, for he had fallen in love with books, if not with the conventional means of gaining an education from them. After a year or so selling books in Washington, he and a friend, Sam Alexander, another boy from Worcester, headed west. It was 1876, the year of the Battle of the Little Bighorn. Hooper was seventeen years old. Hooper and Alexander traveled across the plains to Colorado and took up lodging in Denver City, the county seat of Arapahoe County.

Hooper was a young New Englander a long way from home with little to his name but a bona fide genealogy, a lot of ambition, and a sincere passion for books and bookselling. Barely out of his teens in 1881, he met and married Mary Alice Woodbury, the daughter of Roger Williams Woodbury, the New Hampshire–born founder of the Denver Daily Times, and settled comfortably into the community. Twin boys, William Everett Hooper and Roger Woodbury Hooper, were born in 1884.

For a young man leaving the East Coast during the Indian Wars and traveling west, the anticipation of meeting a new kind of American would surely have been great. In the imaginations of boys like Hooper, western Americans were completely unlike the people one would encounter in Worcester or Washington. They would be big, rough, perhaps justifiably disliked by the original inhabitants, at home on a horse, with a professional interest in cattle.

Cowpoke dreams notwithstanding, the western American a boy would be most likely to encounter first would be a salesman. Door to door and town to town was the preferred means of marketing and distribution in the years following the Civil War. Preachers, judges, doctors, and dentists all rode circuits making regular visits to communities far and wide; far more ubiquitous were the missionaries of mercantilism—men, almost exclusively, young and old, who carried western America’s retail sector in black suitcases and in small order books, making elaborate pitches for very simple objects, and especially books.

Soon, Hooper had established a distribution business called Western Book and Stationery, making books available not only to other agents but also to retail counters in various western towns. For himself, he set up a business pushing a line of books that would seem almost comically unsuited to his clientele, who were not city-dwelling book browsers but settler families living in harsh conditions in remote areas and for whom a distant post office was the only, tenuous, link with the wider world. Hooper’s starting inventory included reference works abandoned by their publishers—dictionaries and encyclopedias, republished classics, including “unauthorized” versions of books published in Great Britain left unprotected by the copyright laws then in effect.

Although it beggars many modern imaginations, publishing and selling books was very good business back then, highly profitable on the publisher’s part, and for readers an essential part of life. In the western states, the postwar settlement pattern was everywhere the same: wherever the railway passed, small communities were built that took as their civic models the big cities in the East. Thus, small towns featured not only homes, shops, and churches but also schools, colleges, opera houses, and libraries. Literary circles were everywhere books could be found. Public education had been ubiquitous since the 1850s—in fact, by 1890 America’s literacy rate was among the world’s highest. Social aspirations required even the poorest settlers to seek cultural equality by owning one of the badges of literacy—a bound set of Dickens or Shakespeare, Mark Twain’s...

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Weitere beliebte Ausgaben desselben Titels

9780307389787: Everything Explained That Is Explainable: On the Creation of the Encyclopaedia Britannica's Celebrated Eleventh Edition, 1910-1911

Vorgestellte Ausgabe

ISBN 10:  0307389782 ISBN 13:  9780307389787
Verlag: Knopf Doubleday Publishing Group, 2017
Softcover