Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World - Softcover

Barr, Chris

Softcover

ISBN 10: 031256984X ISBN 13: 9780312569846

Verlag: St. Martins Press-3PL, 2010

Inhaltsangabe

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Críticas

"Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world." --Arianna Huffington, cofounder and editor in chief, The Huffington Post

"Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage." --Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author of Eyetracking Web Usability

"Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition of Wired Style, we decided such idiosyncrasies were part of digital-age style. Today, with The Yahoo! Style Guide, the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web." --Constance Hale, author of Wired Style and Sin and Syntax and editor of sinandsyntax.com

Reseña del editor

An authoritative guide to Web style elements by the leading Internet site provides coverage of grammar and punctuation as well as online-specific details, from targeting an audience and writing clearly to streamlining for mobile devices and maximizing search result inclusion. Original.

Details zur Ausgabe

• Verlag: St. Martins Press-3PL
• Erscheinungsdatum: 2010
• ISBN 10: 031256984X
• ISBN 13: 9780312569846
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 516