Visual Design for the Modern Web - Softcover

McIntire, Penny

Softcover

ISBN 10: 0321515382 ISBN 13: 9780321515384

Verlag: New Riders, 2007

Inhaltsangabe

Just as great artists must understand their tools, great Web designers must understand the technology behind their art. In Visual Design for the Web, author Penny McIntire shows novice Web designers how to use their tools--including HTML, CSS, and JavaScript--in conjunction with the principles of aesthetics and usability to become masters of their craft. Chapters begin with explanations of the terminology and techniques of web structures, then demonstrate how to apply the rules of design to create beautiful sites.  The book:

• Illustrates how fundamental principles of design apply to the web
• Includes charts, diagrams, and graphics to enhance learning and retention
• Covers site analysis, navigation, layout, color, graphics, typography and forms
• Demonstrates multiple techniques for getting just the right look and feel for your web sites
• Focuses on the characteristics that make sites usable, engaging, and memorable

Über diesen Titel

Über die Autorin bzw. den Autor

Penny McIntire has been teaching Computer Science at Northern Illinois University for 24 years now, teaching everything from programming languages to IBM mainframe JCL to systems analysis and design. She's the author of Introduction to Systems Analysis and Design (under the name Penny Kendall), which went into three editions. In addition, Penny has been an artist all her life -- interior design and sculpture, and exhibited nationally in the high-end, hand-sculpted doll world for many years. Color theory, texture, layout grids, embellishment, and text manipulation all come naturally for her. Penny developed Northern Illinois University's graduate and undergraduate classes in web design.

Details zur Ausgabe

• Verlag: New Riders
• Erscheinungsdatum: 2007
• Sprache: Englisch
• ISBN 10: 0321515382
• ISBN 13: 9780321515384
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 352
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar