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Strategic Management: Competitiveness and Globalization

Hitt, Michael A.; Ireland, R. Duane; Hoskisson, Robert E.

 
9780324048919: Strategic Management: Competitiveness and Globalization
ISBN 10: 0324048912 ISBN 13: 9780324048919
Verlag: South-Western, 2000

Inhaltsangabe

Strategic Management: Competitiveness and Globalization, 4e continues the authors tradition of quality and excellence in presenting how firms achieve strategic competitiveness, through a timely and clear writing style. The text uniquely focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O mode in explaining how firms build a sustained competitive advantage. This text contains the concepts portion only. Customized case selections are available through Custom Publishing..

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Verlag
South-Western
Erscheinungsdatum
2000
Sprache
Englisch
ISBN 10 
0324048912
ISBN 13 
9780324048919
Einband
Sonstiges Zubehör
Auflage
4
Anzahl der Seiten
624
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar